Wednesday, 29 October 2014

Quick view on mens high-end perfume market

17:00 Posted by Mupela No comments
The high-end perfume market has no absence of specialised men's perfume brands, such as CK, Hugo Boss. While on the mass market, there are Adidas colognes, Gillette colognes etc. China has a rich history with men's fragrances, with modern times seeing cologne step into the vanguard of men's fragrances. Today, Armani, Gucci and other brands continue to launch a series of men's fragrances. In...

Friday, 24 October 2014

The Fragrance Market

14:30 Posted by Mupela No comments
The global perfume market is expected to reach a value of roughly $45.6(£29.10)billion by 2018, driven primarily by growth expected in the under-penetrated emerging markets and innovative product launches, according to a recent report. The current value of sales has had...

Legal analysis of the cosmetics industry

07:32 Posted by Mupela No comments
Legal factors include employment regulations, competitive regulations, health and safety regulations, product regulation ant etc. These factors can affect an organization in many ways such as how a company operates, its costs and also the demand for its products. In recent years UK there have been many changes in legal regulation changes that affects the firm’s behaviour 1.1 consumer law When it...

Thursday, 23 October 2014

Political analysis of the cosmetic industry

21:30 Posted by Mupela No comments
2.1 European Cosmetics Regulations 1223/2009 Political aspects can be explained as what degree a particular government intervenes in the economy of a country. In particular this includes areas like: Political stability Legal framework for contract enforcement. Pricing regulations Taxation and etc. When we speak about the cosmetic industry in UK the European Cosmetics Regulations 1223/2009...

Wednesday, 8 October 2014

ROUGE by Rihanna Ad banned!

20:00 Posted by Mupela No comments
in recent news Rihanna's latest perfume release ad got banned by U.K.’s Advertising Standards Authority as they have deemed a poster advertisement for Rihanna’s “Rogue” perfume ad simply too gosh darn sexy for youngsters’ eyes.  the advert apparently received a complaint...

Thursday, 2 October 2014

COMME des GARCONS x PHARRELL WILLIAMS

14:55 Posted by Mupela No comments
“There should be no boundaries – I learnt that from Comme des Garçons” -  Pharrell Williams When he was young, he used Ralph Laurent’s Polo for which he says it was "really cool" at that time. Later he used Dior’s Fahrenheit because it was so different from other fragrance at that...